Copywriting projects include: brand campaigns, television series and product launch campaigns, UX copy for mobile/web, social and editorial content strategy and curation, newsletter writing, and video scripting and art direction. A few examples are below.

Hulu Brand Marketing Summer Campaign - multi-platform campaign highlighting the best content for summer streaming, including emails, mastheads, curated viewing lists, social content and push notifications.

 

Series Launch: on-channel masthead copy for the Hulu Original 'Moone Boy'

Series Launch: tagline copy for the Hulu Original 'The Awesomes'

Content Launch: masthead, social, and push notifications for the launch of the James Bond collection on Hulu.

 
 

Hulu Brand Marketing Summer Campaign - Marketing email that reach over 11 million active users, highlighting the best content for summer streaming.

 

Hulu Social Content -  "New Hulu Originals" April Fool's Day 2014

Subscriber Email Campaign - Valentine's Day

 

Pre-premiere social asset for the Oxygen limited series "Dahmer on Dahmer: A Serial Killer Speaks" - Art direction and concept

Social asset for the Oxygen series Mysteries & Scandals - Art direction and concept

Hulu Social Content - fan content for the launch of 'Party Down' on Hulu.